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NMIT, the Northern Melbourne Institute of TAFE, provides numerous diploma and advanced diploma courses. Graduates from these courses usually continue their university programs with advanced standing. NMIT is one of the largest and most successful higher education learning institutes in Australia. There are 30,000 students studying NMIT programs from all over the world every year. HKUE is the only institute in Hong Kong which has a direct association with NMIT. HKUE is proudly working with NMIT to develop high standard learning materials for academic courses.
The marketing and business administration courses of NMIT are world-renowned. NMIT has 7 campuses in Australia and offers various programs around the world; NMIT graduates can apply to enter bachelor programs at different Australian universities, including those with a world status. The importance of NMIT in the international field of education is guaranteed. For details, please visit NMIT's website at www.nmit.vic.edu.au
Upon completion of NMIT certificate IV in Business (Marketing), NMIT Diploma of Business (Marketing) and NMIT Advanced Diploma of Business (Marketing), students will be graduate from University of Southern Queensland in Bachelor of Business Administration in one and half years.
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The advanced Diploma of Hospitality Management equips students who want to enter the blooming hotel industry with all the necessary knowledge. The course is designed to provide students with a sound foundation in the relevant professional management. Course contents include hotel management, financial accounting and the use of English and skills which will be useful in practical working environments.
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The programme aims at preparing graduates who are intended to working in newspapers and mass media organizations in Hong Kong. To this end, in addition to the required courses in journalistic skills training, students are provided with the opportunity to understand the process and impact of communication in a variety of social contexts, and helped to acquire a broad-based knowledge in current affairs. In diploma level, students will receive training in foundation subjects; they will go more deeply into the theory and practice of journalism and mass communication. For practical experience, students may participate in activities organized by students themselves such as Internet publishing,newspaper and magazine publishing, etc. Students will also be taught to develop analytical ability with an open mind and be able to have a fair, impartial and independent viewpoint.
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The importance of products and services promotion and images is stressed in the modern society. AMEC Diploma in Business (Marketing) is designated to meet this current feature with its focus on market research and consumer behaviour analysis. The course content includes marketing research, information gathering, marketing strategy and opportunities analysis etc., as well as application of information technology in marketing curriculum: e-research and business technology application. The course aims at further students' marketing knowledge, which also provide an overview of internationalperspectives and specific marketing knowledge are being distributed via group assignments and research projects. The course preparesfor the induction of the marketing career and relevant to all business professions. Upon completion of the course, students are expected to acquire the specific skills of in-depth marketing analysis and research, risk management and a full development of business plan.
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